Leveraging CRM in the Face of Covid19

by Cheena,on May 23,2020

COVID19  disease is  serious and of course smart companies are taking all the necessary steps to ensure the safety of their employees and community. But work still needs to be done. Sales need to happen. Opportunities need to be pursued. Service issues need to be resolved. Employees – whether they’re working from home or still in the office – need to collaborate during this crisis. 

Customers are our most valuable asset, and we realize that more than ever today. And while the way we engage and work with each other is evolving since the onset of the coronavirus pandemic, we are seeing executives take actions that will help their businesses come through these challenges. Fortunately, CRM platforms have evolved to become mission-critical and are making a difference in the ways we find and keep our customers.

Interacting with the Customers
To optimize successful interactions with the prospective target audiences, we deploy CRM software to nurture relationships with the customers through a productive approach. These communication techniques are directing automated emails to potential customers through CRM based email management system. Additionally, the marketers can also request the buyers through calling and tactfully engage them with the website’s brands for better conversions.
The risk of missing out on important information – call data, notes, e-mail history, upcoming appointments and meetings – is increased. To mitigate this problem the right thing to do is to fully integrate a CRM system with all of these office systems in order to manage their Email tool and Daily Calendar.

Connecting CRM with websites
Most good CRM systems can be easily integrated with a site’s web forms. That means that any information completed by an online visitor can be automatically imported into the system and, combined with some workflows and automation, routed to the right person with reminders and alerts to follow up. At the very least, it ensures that data is getting into a database and not being lost in these disruptive weeks.
It is no wonder that ARIA has deliberately put all of its efforts, resources, and experience to fight against novel coronavirus by utilizing the most advanced technologies including cloud based CRM to process the internal workflows and respond to clients quicker and more efficiently. By taking all possible precautionary measures, we are serving our customers uninterruptedly and have made a strong and powerful customer support team to resolve clients issues remotely.

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