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Omnichannel Solution for Banking

by Cheena,on May 16,2020

The recent emergence of new technologies into banking brought by the new digital economy has had a permanent impact, as once traditional banking revenue pools are being sucked up by new competitors, sometines coming out of the financial services industry. All of this is happening at a time when customer expectations for banking services are being reset.

Originating in retail, but applicable to any industry, the term "omnichannel" has been a buzzword for the last several years. It represents a strategy businesses are taking to connect the multiple, siloed sales channels they may have and fused them into one, cohesive and consistent experience across the brand to meet the expectations shoppers demand. Studies show that, companies with Omnichannel communication system have better level of improvement on customer relation rates in compare to others. It enables businesses to manage the customer journey much more effectively compared to previous models where the hand-off between channels was a sore point, which involved redundant work and loss of information.
Omnichannel banking enables to offer secure banking services anytime, anywhere. It enables them to merge customer data from physical and digital channels and offer multiple benefits to customers like digital payments, mobile banking, online applications and much more. Clients can perform the same banking operations, whether they use a website, a mobile app, a call centre, a bank’s branch, or any other available channels. It is about a seamless and consistent interaction between customers and their financial institutions across multiple channels. While multichannel is focused on transactions, omnichannel solution focuses on interactions. 
Aria Telecom believes in creating results together. By focusing on bringing together your banks physical and digital self-service banking channels, we help you to achieve your business objectives and stay relevant to your customers regardless of how they choose to bank. We understand that banking software is essential in order to stay relevant and grow your business. As such, our
mission is to work alongside banks in fast growing markets where we can make a significant contribution in achieving this. We are dedicated to creating results together with your bank by making you the central figure in everything we do. 

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